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Epsilon Honored for Partnership with Food Bank

New Epsilon Bulk Repack Room Dedicated at Food Bank’s West Suburban Center

(GENEVA, Ill., June 1, 2018) — Yesterday, Northern Illinois Food Bank dedicated the Epsilon Bulk Repack Room, celebrating its ongoing, generous partnership with Epsilon, an Alliance Data company.

The Epsilon Bulk Repack Room is designed to safely handle donations of bulk dry goods like cereal, pasta and rice, and repackage them into family-sized portions. Since the Food Bank’s West Suburban Center was opened in 2011, the bulk repack program processes 150,000 meals with the help of 2,500 volunteers every year.

“The Epsilon Bulk Repack room is at the heart of what makes the Food Bank so efficient with donations and financial support,” said Julie Yurko, CEO of Northern Illinois Food Bank. “It’s fitting that we recognize Epsilon’s tremendous support – both in time and financial gifts – by naming it after their company.”

Epsilon began its partnership with Northern Illinois Food Bank in 2016, when parent company Alliance Data established a corporate commitment to fighting hunger in the communities in which they live and work.

In 2016 and 2017, Epsilon established a year-end matching challenge to encourage community donations, which increased donations from individuals by 13 percent in December 2017. Epsilon also provided funding for critical technology to upgrade the Food Bank’s inventory system and pilot ways to help member food pantries and the Food Bank gather data on the people that the network serves.

“Epsilon is focused on building strong relationships through data-driven insights, whether it be between our clients and their customers or within our communities,” said Cathy Lang, President of Epsilon, Automotive Practice. “Through our investments, we’ve been able to help the Food Bank leverage data, by providing them access to tools that enable them to gain deeper insights into the clients they serve, how to effectively manage and distribute resources, as well as measure their success – ultimately, allowing them to operate more effectively and efficiently.”

Since 2016, Epsilon has donated more than $600,000 to the Food Bank, which effectively allows the Food Bank to provide more than $4.8 million in groceries to hungry neighbors.

About Northern Illinois Food Bank

Northern Illinois Food Bank leads the Northern Illinois community in solving hunger by providing nutritious meals to those in need through innovative programs and partnerships. Since 1983, food manufacturers, local grocers, corporations, foundations, and individuals have come together to donate food and funds, and evaluate and repack food for distribution to 800 community food pantries and feeding programs serving more than half a million hungry neighbors annually across 13 counties. That commitment provided 65.5 million meals to those in need in FY17. Find out how you can Volunteer, Donate and Get Involved at or follow us on Facebook and Twitter. Northern Illinois Food Bank is a member of Feeding America.

About Epsilon

Epsilon® is an all-encompassing global marketing innovator. We provide unrivaled data intelligence and customer insights, world-class technology including loyalty, email and CRM platforms and data-driven creative, activation and execution. Epsilon’s digital media arm, Conversant®, is a leader in personalized digital advertising and insights through its proprietary technology and trove of consumer marketing data, delivering digital marketing with unprecedented scale, accuracy and reach through personalized media programs and through CJ Affiliate ®, one of the world’s largest affiliate marketing networks. Together, we bring personalized marketing to consumers across offline and online channels, at moments of interest, that help drive business growth for brands. An Alliance Data® company, Epsilon employs over 8,000 associates in 70 offices worldwide. For more information, visit and follow us on Twitter @EpsilonMktg.